According to me, there are only two kinds of ads. The ones you remember and the ones you don’t. Of the ones that you remember, I’m not getting into the details of awful looking ads because the rub-off to the brand is also negative. In the days of Doordarshan (legacy Indian TV channel, state...

Click here for a synopsis on the cast. It’s Monday morning and Joe is just settling in when Chora interrupts. Chora: Joe Sir, Boss wants to see you. Joe: Something wrong? Chora : Pata nahi sir ji, watch out, he is not too happy Joe: Yea, tell me something new! Joe rushes towards the boss’s...

Calm Chore Consultancy is a fictional company headquartered in an Indian metro. This series is a satirical, humorous take on the daily corporate life. The usual disclaimer: All characters are fictional, and any resemblances to characters or events are he..he.. coincidental. The cast (for now) The Boss...

Here is an example of creativity, and countering that with ingenuity . My colleague Zameer first pointed it out to me. Before a recent football match between Argentina and Brazil, an Argentinean condom company came up with a mischievous ad with a message implying the impending fate of their rival Brazil. But...

Circa 2008, there are only two major commercial airplane manufacturers – Boeing and Airbus. Boeing is an American company and has been in existence since the early days of commercial aviation. Airbus on the other hand is relatively new (formed in 1970), and began as a consortium of four European...