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  • Urban Legend - Educated Ignorance

    February 5, 2008 – 12:44 pm

    How much of the following incident is true, I wouldn’t know. I got this from a forwarded email lately. True or not, it makes for an interesting read, and has an intrinsic message.

    A lady in a faded gingham dress and her husband, dressed in a homespun threadbare suit, stepped off the train in Boston and walked timidly without an appointment into the Harvard University President’s outer office. The secretary could tell in a moment that such backwoods, country hicks had no business at Harvard and probably didn’t even deserve to be in Cambridge. She frowned. “We want to see the President,” the man said softly.

    “He’ll be busy all day,” the secretary snapped.

    “We’ll wait,” the lady replied. For hours, the secretary ignored them, hoping that the couple would finally become discouraged and go away. They didn’t and the secretary grew frustrated and finally decided to disturb the President, even though it was a chore she always regretted.

    “Maybe if they just see you for a few minutes, they’ll leave,” she told him. He sighed in exasperation and nodded. Someone of his importance obviously didn’t have the time to spend with them, but he detested gingham dresses and homespun suits cluttering up his outer office.

    The President, stern-faced with dignity, strutted toward the couple. The lady told him, “We had a son who attended Harvard for one year. He loved Harvard. He was happy here. But about a year ago, he was accidentally killed. And my
    husband and I would like to erect a memorial to him, somewhere on campus.”

    The President wasn’t touched, he was shocked. “Madam,” he said gruffly. “We can’t put up a statue for every person who attended Harvard and died. If we did, this place would look like a cemetery.”

    “Oh, no,” the lady explained quickly. “We don’t want to erect a statue. We thought we would like to give a building to Harvard.”
    The president rolled his eyes. He glanced at the gingham dress and homespun suit, then exclaimed, “A building! Do you have any earthly idea how much a building costs? We have over seven and a half million dollars in the physical plant at Harvard.”
    For a moment the lady was silent. The president was pleased. He could get rid of them now. And the lady turned to her husband and said quietly, “Is that all it costs to start a university? Why don’t we just start our own?” Her husband nodded.

    The President’s face wilted in confusion and bewilderment. And Mr. and Mrs. Leland Stanford walked away, traveling to Palo Alto, California where they established the university that bears their name, a memorial to a son that Harvard no longer cared about.

    You can easily judge the character of others by how they treat those who can do nothing for them or to them.

    Tags: ,

    Unilever’s Response to the Fair and Lovely Blog Post

    February 5, 2008 – 12:12 pm

    I had published a blog post about Fairness creams and its inherent racist implications, titled Unfair and Lowly - Fairness creams and racist tones. In response, Unilever has sent me the following response. Personally, their reply appears like a canned response and doesn’t answer my concerns.

    Read on and judge for yourselves …

    Dear Mr Nair,
    At the onset let me apologise for the delay in replying to your mail… I had been travelling on some personal exigency and had hence been unable to get back to you earlier…
     
    Fair & Lovely as a brand is about “look good, feel good and get the maximum out of life” which you would agree that is  appreciated by all . We at Fair & Lovely have always attempted to keep in pace with changing times and aspirations of the Indian consumer while continuing while standing for the above maxim. For eg. We have found a significant number of men consumers using Fair & Lovely and to cater their need  we have launched a product for men also from the FAL stable- Fair & Lovely Menz active and hence we are no longer a product for women alone.

     

    You may be equally aware that Fair & Lovely stands for women empowerment. Towards this objective Fair & Lovely Foundation seeks to encourage empowerment of Indian women through multiple initiatives in the areas of education and career guidance. The biggest project is Fair & Lovely scholarships which for the last 4 years has been providing financial assistance for pursuit of higher education to deserving young women from economically weaker backgrounds.  (This year, Fair & Lovely scholarships have been conferred to 196 deserving girls from all sections of the society)

     

    Padamshree Mrs. Lila Poonawala is the adviser to the foundation and eminent personalities from the field of education, psychology and media contribute towards the goals of the foundation. In addition, the foundation also conducts career fairs nationwide to cater to the career and educational needs of girl students.

     

    As such Fair & Lovely started as a brand for women and has always reflected the aspirations of its consumers, especially women in all its communications. With changes of time , the communications aim to reflect  the changing aspirations of women which is nothing but  a sense of empowerment which she gets from being independent.  To achieve that feeling of independence as a result of economic empowerment, she sees education and career as being the most important requirement. For the last few years, our advertisements have focused on this self-actualization through achievements in their career.

     

    In light of the above points, we would like to reiterate our commitment to empowering women and in no way undermine their strength. We would be very happy to engage with you to highlight various developments and initiatives on Fair & Lovely.


    Regards,
    Abhinav
    Sr. Brand Manager
    Fair & Lovely

    Tags: ,



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