I was part of a small conference held at the Goethe institute, Chennai, where the discussion was on human rights and different perspectives on the same from the attending group. I had written an article on the Mumbai fracas in an earlier post, and this is now featured in the institutes blog. Click here...

Here is a slideshow of some innovatively done ads. What makes them stand out from the rest is the good use of visual trickery and metaphors. Enjoy!

This post will show you to how work around the Youtube view count sorting option, which is mysteriously missing from the list of sort options. To me its a very important sorting option, because the results that appear on top by virtue of the view count is usually the one you are looking for. Now to work...

Advertising on the Internet is almost a decade now, but its potential and benefit to marketers have only been realized fairly recently. The measurability, the innovativeness, the cost benefit and the unprecedented reach to a global audience has made marketing on the Internet a favourite amongst a growing...

Holi is a Hindu spring festival, observed in India and Nepal, also called the Festival of Colours. On the first day, bonfires are lit at night to signify burning the demoness Holika, Hiranyakashipu‘s sister. On the second day, known as Dhulhendi, people spend the day throwing coloured powder and...