Image source FlickR – Pranav Seth 

A few weeks earlier, I was at the NASSCOM India Leadership Forum, and had the opportunity to hear the doyens of the industry speak and share their outlook for the industry and the economy in general. Though the mood appeared up-beat, the forecasts weren’t too great and the under currents of recession were felt by everybody.

That said, recession is not always a bad thing, it gives the required jolt to the economy to cut the flab and create efficiencies. Maximize your resources, improve synergies and reduce your discretionary costs. However, that doesn’t mean you throttle your business with the cost reductions, instead channelize your resources or money into new opportunities. Intel for instance uses the downturn or the troughs in the business cycle to setup chip manufacturing units (”Fabs”, as they call it), as the costs are at an all time low. The same goes for new business acquisitions, as their valuations are lower and attractive in these times.

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