Comments on: 3 Reasons why business leaders need to be on Twitter http://www.indianeye.org/2009/11/03/3-reasons-why-business-leaders-need-to-be-on-twitter/ IndianEye.org offers news, views and perspectives on marketing, new media and social media. Tue, 07 Sep 2010 19:39:08 -0700 http://wordpress.org/?v=2.8.6 hourly 1 By: Ekta http://www.indianeye.org/2009/11/03/3-reasons-why-business-leaders-need-to-be-on-twitter/comment-page-1/#comment-21173 Ekta Wed, 02 Dec 2009 11:51:53 +0000 http://www.indianeye.org/?p=984#comment-21173 CEOs are isolated from a lot of market realities but i guess unless they have web 2.0 type of product, they need to come out of virtual world and soil their hands in more real word, real customers. Twitting is an interesting fad and has limited shelf life. How many Indians who are planning a Holiday will actually finalize on club mahindra thru tweets? May be they can see the tweets on some interesting offers as updated by marketing team but business leaders? Nah, their is always a risk of conflict. Twitter, however is one of the good medium. CEOs are isolated from a lot of market realities but i guess unless they have web 2.0 type of product, they need to come out of virtual world and soil their hands in more real word, real customers.

Twitting is an interesting fad and has limited shelf life. How many Indians who are planning a Holiday will actually finalize on club mahindra thru tweets? May be they can see the tweets on some interesting offers as updated by marketing team but business leaders? Nah, their is always a risk of conflict.

Twitter, however is one of the good medium.

]]> By: Arun Nair http://www.indianeye.org/2009/11/03/3-reasons-why-business-leaders-need-to-be-on-twitter/comment-page-1/#comment-21172 Arun Nair Wed, 02 Dec 2009 08:46:44 +0000 http://www.indianeye.org/?p=984#comment-21172 It isn't necessarily about following trends, its about getting insights straight from the horse's mouth. Social media is a leveler and thankfully you get more relevant and honest opinions. It isn’t necessarily about following trends, its about getting insights straight from the horse’s mouth. Social media is a leveler and thankfully you get more relevant and honest opinions.

]]> By: Krishna http://www.indianeye.org/2009/11/03/3-reasons-why-business-leaders-need-to-be-on-twitter/comment-page-1/#comment-21171 Krishna Tue, 01 Dec 2009 10:21:34 +0000 http://www.indianeye.org/?p=984#comment-21171 Is'nt it the case of simply following the trend without analysing it. seriously...think about it. How many of these 'social networking' objects you'll need to follow. Every business leader will have an official e-mail ID, a personal e-mail ID, and now a days even a facebook account and upon that add twitter. I'm sure, following the trend a similar buzz word like twitter will emerge and everybody will turn towards that. Everybody is simply following the herd of net savvy nerds!!!!!!! Is’nt it the case of simply following the trend without analysing it. seriously…think about it. How many of these ’social networking’ objects you’ll need to follow. Every business leader will have an official e-mail ID, a personal e-mail ID, and now a days even a facebook account and upon that add twitter. I’m sure, following the trend a similar buzz word like twitter will emerge and everybody will turn towards that. Everybody is simply following the herd of net savvy nerds!!!!!!!

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