Comments on: Comparative advertising: Truth or dare? http://www.indianeye.org/2010/03/05/comparative-advertising-truth-or-dare/ IndianEye.org offers news, views and perspectives on marketing, new media and social media. Thu, 19 Jan 2012 19:02:57 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: jesse http://www.indianeye.org/2010/03/05/comparative-advertising-truth-or-dare/comment-page-1/#comment-21725 jesse Sun, 10 Oct 2010 08:08:15 +0000 http://www.indianeye.org/?p=1133#comment-21725 The sons look like bigger retards than the mothers in the rin ad. The Tide-boy looks like he's wearin a brown shirt instead of a white. At the end of the day if the Rin-boy's shirt is still sparkling white, it' could just meant the he a book-worm bloke. How can people come up with such subjective advertisements and how can these ads cause a raise in sales; surely there must be something wrong with the buyers. As far as the products are concerned, sure, Rin could be better than Tide but surely there could be a better ad than that. The sons look like bigger retards than the mothers in the rin ad. The Tide-boy looks like he’s wearin a brown shirt instead of a white. At the end of the day if the Rin-boy’s shirt is still sparkling white, it’ could just meant the he a book-worm bloke.
How can people come up with such subjective advertisements and how can these ads cause a raise in sales; surely there must be something wrong with the buyers.
As far as the products are concerned, sure, Rin could be better than Tide but surely there could be a better ad than that.

]]> By: Mumbai Paused http://www.indianeye.org/2010/03/05/comparative-advertising-truth-or-dare/comment-page-1/#comment-21625 Mumbai Paused Tue, 09 Mar 2010 07:31:21 +0000 http://www.indianeye.org/?p=1133#comment-21625 The rumour is that began with a truck carrying stock to the market met with an accident and the entire load was destroyed (in UP). It was blamed on the competitor. This ad is a reply. The rumour is that began with a truck carrying stock to the market met with an accident and the entire load was destroyed (in UP). It was blamed on the competitor. This ad is a reply.

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