We are living in exponential times; this was evident in the past decade where the pace of technological innovations has raced far ahead of the combined innovations in the last hundred years. In the coming decade, you can gear yourself for innovations that were science fiction just a few years ago. But...

In the last few months, I’ve been approached many times by friends, colleagues and other acquaintances curious about digital marketing. Well I’m not surprised by the deluge in interest, thanks to the proliferation of Internet, mobile phones and the staggering growth year on year. Going by estimates,...